Англо-русский экономический словарь.
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
guerrilla — noun /ɡəˈɹɪlə/ a) A non official war carried out by small independent groups; a guerrilla war. The company went for the youth market by launching a guerrilla advertising campaign. b) A soldier in a small independent group, fighting against the… … Wiktionary
Guerrilla gardening — is political gardening, a form of nonviolent direct action, primarily practiced by environmentalists. It is related to land rights, land reform, and permaculture. Activists take over ( squat ) an abandoned piece of land which they do not own to… … Wikipedia
Guerrilla marketing — Marketing Key concepts Product marketing · Pricing … Wikipedia
guerrilla marketing — n. A marketing campaign that uses non mainstream tactics and locations, often in defiance of local laws or statutes. Example Citation: College campuses provide the perfect venue for guerrilla marketing which runs the gamut from sidewalk chalking … New words
Criticism of advertising — Advertising is a form of communication intended to persuade an audience to purchase or take some action upon products, ideals, or services. While advertising can be seen as necessary for economic growth, it is not without social costs.… … Wikipedia
Clutter (advertising) — Advertising or marketing clutter refers to the large volume of advertising messages that the average consumer is exposed to on a daily basis. This phenomenon results from a marketplace that is overcrowded with products leading to huge competition … Wikipedia
on-hold advertising — n. Telephone based advertising directed at consumers while they are waiting on hold. Example Citation: Many hvacr contractors are turning to telephone on hold advertising as an effective, inexpensive way to market products and services to a… … New words
virtual advertising — n. Computer generated ads, logos, and products that are superimposed on a live video feed or inserted into a completed movie or television show. Example Citation: Virtual advertising has so far been a novelty feature of live sports, where… … New words
P. James (magician) — P. James (née V. Kennedy) is a magician from the city of Chennai, in South India. He is best known for his famous guerrilla advertising campaign (inspired by Brooke Bond painted wagons[1]), in which the phrase P. James Magic Show and his phone… … Wikipedia
Che Guevara in popular culture — A mural of Che Guevara faces in Granada, Nicaragua. Appearances of Argentine Marxist revolutionary Che Guevara (1928–1967) in popular culture are common throughout the world. Although during his lifetime he was a highly politicized and… … Wikipedia
